Big Sean announces block party and community outreach with first ever 'Detroit's On Now' weekend

click to enlarge Big Sean. - JAMIE LAMOR THOMPSON / SHUTTERSTOCK.COM
Jamie Lamor Thompson / Shutterstock.com
Big Sean.
Three months after canceling his "Unfriendly Reminder Tour" (which included a stop at Little Caesars Arena), Big Sean announced Monday that he is launching the first-ever "Detroit's On Now" weekend from June 21 to 25

The event is described as "a celebration of neighborhood and a tribute to the Detroiters, local business owners, activists, teachers, and churches who are the backbone of the city."

The "Blessings" rapper decided to take advantage of what he described as a "deep creative space" in February, which he said was the reason for canceling his tour. As evidenced by his recent collaboration with Puma, a partnership with Emagine Theatres, and now, D.O.N. Weekend, it is clear that Big Sean has been staying busy.

Big Sean will host the celebration kick-off June 21 with a private fundraiser for the Motown Museum, followed by a two-day fashion mogul challenge presented by Puma at the Charles H. Wright Museum, where aspiring fashion entrepreneurs will have the opportunity to compete for $25,000.

On Saturday, June 23, the Ford Resource and Engagement Center will host a block party which will be open to the public from noon-10 p.m. The block party will have a cookout, three-on-three basketball tournament, a live DJ, dance-offs, an outdoor movie, and all-you-can-eat Coneys.


In addition to youth engagement events throughout the city, an Occupy the Corner gathering with Councilwoman Mary Sheffield is scheduled during D.O.N. weekend to unite the community and offer voter registration, employment training, expungement services, and utility assistance.

To close out the weekend, the Sean Anderson Foundation have teamed up with the Detroit RiverFront Conservancy and Ford Motor Company for L.I.T.E. Fest, a summer street festival focused on honoring the achievements of Detroit public schools students in conjunction with the Detroit fireworks.

For more information, calendar details, or to enter the Fashion Mogul Challenge, visit the official website at DonWeekend.org

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