Local ice cream shop debuts new flavor, Michigan Pot Hole

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Local ice cream shop debuts new flavor, Michigan Pot Hole
Screenshot from Freep and courtesy of Ashby's Sterling Ice Cream

We all hate pot holes — this young lady especially — but one local business is actually trying to help clean up Michigan's roads, Ashby's Sterling Ice Cream.

This Shelby Township sweet shop recently launched a brand new flavor, Michigan Pot Hole, and plans to donate 1 percent of sales from the product to the state for road repairs.

"It's kind of tongue in cheek and meant to be fun," Ashby's marketing director Dianne Tunison told the Freep recently.

So what exactly is this new flavor like? Ashby's described it on its website as "thick, black-tar fudge in chocolate ice cream with chunks of chocolate asphalt."

We'll give it a try.

About The Author

Alaina Nutile

Alaina Nutile is a Web Editor who oversees all digital content and social media initiatives for Detroit Metro Times and Cleveland Scene Magazine. Previously, she interned at Business Insider in New York City, and at La Hora in Quito, Ecuador. Alaina is a graduate of Kalamazoo College where she double majored in...
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