Tuesday, September 22, 2015

Season Two of 'Empire' returns with Lincoln Motor Company as automotive exclusive sponsor

Posted By on Tue, Sep 22, 2015 at 1:43 PM

click to enlarge Empire season two premiere event in New York. - PR/PICTURE GROUP
  • PR/Picture Group
  • Empire season two premiere event in New York.

The hit Fox television show, Empire — somewhat of a soap hip-hopera — follows the good, the bad, and the ugly of family business between main characters Lucious (Terrence Howard) and Cookie (Taraji P. Henson). Even though the production is based in Chicago and New York City, Detroit will star in the show in its own way.

Lincoln Motor Company, a division of Dearborn-headquartered Ford, will return to Empire for a second season as the automotive exclusive sponsor. Lincoln’s latest fleet of luxury vehicles will be integrated throughout the show, including the new Lincoln MKX — which we're told will be featured in episode 6, airing early-mid November.

Season two of Empire premieres Wednesday, Sept. 23 at 9 p.m. EST on Fox.

Taylor Bembery is an intern at Metro Times.

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