See our Best of Detroit 2020 winners.

Tuesday, April 7, 2015

Bad joke on food truck menu gets TV takedown

Posted By on Tue, Apr 7, 2015 at 5:51 PM

Talk about a tempest in a teapot … or in this case an espresso cup: A food truck owner offended somebody with a joke. Seriously. It's on the news.

Turns out the owner of Dago Joe's, a food truck that seems to specialize in gentle wife jokes on the menu, went too far. He described the mozzarella sticks as "not just breaded, but battered, like your wife."

Like many of the jokes on his menu, it's not very funny, and it's certainly the joke that's in the poorest taste. But a local TV affiliate smelled a story and posted the tale and what appears to be the tape of a quickie interview. That's where you'll see Ronnie Dahl muscling in on the owner of the food truck, interrogating the owner in the sort of cheerless tone that should be reserved for bankers, politicians, and alcoholic bus drivers. Obviously to show that this is not funny and unacceptable. She even asks who the "idiot" is who came up with the gag.

Too bad somebody already got to the guy first. And worse still that he seems to be a good-natured goof who got the message right away and crossed out the gag. It would have been much better for the story if it were Vic Tayback barking, "No more questions!" Nope, instead Dago Joe is some do-it-yourself businessman who knows more about spaghetti than Steinem, and definitely needs a talented punch-up writer. He's not there to organize a Men's Rights Conference.

The whole bit seems to aim for a story that really isn't there. It's not a bad joke about mozz sticks. It's an "odd menu description." The media was alerted by an "offended potential customer" — christ, isn't everyone a potential customer? It isn't enough to show how idiotic the joke is, we have to hammer home that the guy happens to be alienating the very people he wants to sell to?

Abuse against women is nothing to laugh about. Even showing women intimidating behavior is wrong. But the guy seems to have learned his lesson pretty gracefully. Is this a story?


We welcome readers to submit letters regarding articles and content in Detroit Metro Times. Letters should be a minimum of 150 words, refer to content that has appeared on Detroit Metro Times, and must include the writer's full name, address, and phone number for verification purposes. No attachments will be considered. Writers of letters selected for publication will be notified via email. Letters may be edited and shortened for space.

Email us at

Detroit Metro Times works for you, and your support is essential.

Our small but mighty local team works tirelessly to bring you high-quality, uncensored news and cultural coverage of Detroit and beyond.

Unlike many newspapers, ours is free – and we'd like to keep it that way, because we believe, now more than ever, everyone deserves access to accurate, independent coverage of their community.

Whether it's a one-time acknowledgement of this article or an ongoing pledge, your support helps keep Detroit's true free press free.

Read the Digital Print Issue

October 21, 2020

View more issues


Never miss a beat

Sign Up Now

Subscribe now to get the latest news delivered right to your inbox.

Best Things to Do In Detroit