Wednesday, January 3, 2018

Prepare to drink off that chill — Bell's ships its iconic Hopslam to metro Detroit this week

Posted By on Wed, Jan 3, 2018 at 3:57 PM

screen_shot_2018-01-03_at_3.47.53_pm.png
Get ready for your annual reprieve from the bitter cold. Bell's Brewery says it has begun packaging its highly acclaimed Hopslam Ale and will start shipping it out this week.

Lower southern Michigan will get its provisions of the double IPA first, with cans heading to our region's Wayne, Washtenaw, Oakland, and Macomb counties this week. Bells will send the brew out in waves to the rest of the state throughout the month.
If you're wondering what all the fuss is about, we think the following quote from Bell's Director of Operations John Mallett says it all:



"Somebody once described Hopslam as tasting like your cat ate a bag of weed and then pissed in the Christmas tree," he says at the video link below, later divulging that he was that "somebody" behind the quote.


Mallett also describes the drink as fruity, floral, and bright. It is, indeed, all of those things, but it has the added bonus of getting you drunk as hell, or as we have previously described it, "Hop-slammed."

And the folks over at Bell's seem to know exactly what that 10 percent alcohol by volume can do.

"I think about those great stories around Hopslam," says Mallett with a sly smile. "You end up with a whole range of emotion — you have laughing, you have crying, you maybe have a change in relationship status.

"Enjoy it, but respect the Hopslam," he adds.

Tags: , , , , , ,

We welcome readers to submit letters regarding articles and content in Detroit Metro Times. Letters should be a minimum of 150 words, refer to content that has appeared on Detroit Metro Times, and must include the writer's full name, address, and phone number for verification purposes. No attachments will be considered. Writers of letters selected for publication will be notified via email. Letters may be edited and shortened for space.

Email us at letters@metrotimes.com.

Support Local Journalism.
Join the Detroit Metro Times Press Club

Local journalism is information. Information is power. And we believe everyone deserves access to accurate independent coverage of their community and state. Our readers helped us continue this coverage in 2020, and we are so grateful for the support.

Help us keep this coverage going in 2021. Whether it's a one-time acknowledgement of this article or an ongoing membership pledge, your support goes to local-based reporting from our small but mighty team.

Join the Metro Times Press Club for as little as $5 a month.

Most Popular

Read the Digital Print Issue

July 28, 2021

View more issues

Newsletters

Never miss a beat

Sign Up Now

Subscribe now to get the latest news delivered right to your inbox.

Best Things to Do In Detroit

© 2021 Detroit Metro Times - Contact Us

Website powered by Foundation