Vote now for Best of Detroit 2021

Saturday, January 30, 2016

Campbell Ewald fires CEO after 'Ghetto Day' email

Posted By on Sat, Jan 30, 2016 at 3:39 PM

  • LinkedIn/Jim Palmer
Jim Palmer got pink slipped this past week. The CEO of Detroit-based advertising agency Campbell Ewald was served his walking papers after the publishing of a racist email memo made headlines.

The email, which was sent by the creative director at CE's San Antonio office, was titled "Ghetto Day in the SA" and encouraged "ghetto music, Malt 45s ... and ghetto terminology." If you don't understand why this is problematic, take a moment to check out this, or this, or this

It also contained this picture of two black men and made references to drugs and prostitution, and if you still don't understand what the big deal is, please read this

Though Palmer issued a statement in response to the email, he didn't seem to think it warranted disciplinary action against the email's author until months later. However, his bosses (and one of CE'S biggest clients) felt differently

In any case, in addition to thinking that adding "cerebral" to "gangster" makes it obtuse enough to slip by as ok, sounds like Palmer was doing a pretty crappy job running CE anyway - the company lost a number of high-profile clients over the six years, including Cadillac and the U.S. Navy under Palmer's watch.

Good luck on LinkedIn, Jim!   

Tags: , , ,

We welcome readers to submit letters regarding articles and content in Detroit Metro Times. Letters should be a minimum of 150 words, refer to content that has appeared on Detroit Metro Times, and must include the writer's full name, address, and phone number for verification purposes. No attachments will be considered. Writers of letters selected for publication will be notified via email. Letters may be edited and shortened for space.

Email us at

Support Local Journalism.
Join the Detroit Metro Times Press Club

Local journalism is information. Information is power. And we believe everyone deserves access to accurate independent coverage of their community and state. Our readers helped us continue this coverage in 2020, and we are so grateful for the support.

Help us keep this coverage going in 2021. Whether it's a one-time acknowledgement of this article or an ongoing membership pledge, your support goes to local-based reporting from our small but mighty team.

Join the Metro Times Press Club for as little as $5 a month.

Most Popular

Read the Digital Print Issue

October 20, 2021

View more issues


Never miss a beat

Sign Up Now

Subscribe now to get the latest news delivered right to your inbox.

Best Things to Do In Detroit

© 2021 Detroit Metro Times - Contact Us

Website powered by Foundation