Eminem's Super Bowl Commercial for Chrysler

Feb 7, 2011 at 2:30 pm
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In case anybody didn't see Eminem representing the Motor City during last night's Super Bowl, here's the full commercial. It's an ad for Chrysler entitled: Imported From Detroit, and the video footage does a good job of showing some choice scenery from around the city as Eminem drives the new Chrysler 200. There isn't much to knock about the commercial, except for when Eminem delivers the rather corny line: "This is the Motor City, and this is what we do." There's a lot more going on in Detroit than making cars, but it was a good Super Bowl spot nonetheless. Chrysler CEO Sergio Marchionne was quoted last week saying the ad cost less than $9 million dollars. Hopefully that was money well spent.

Em also did an animated commercial for Brisk Iced Tea during the game as well.