People + Places
Staff Pick

Staff Pick

Best Non-Story About Clocks 

Shinola clock in Midtown being tagged a day after it was installed

You'd think the way Detroit (sort of) overreacted to the opening of a Whole Foods that we'd calm our nerves a bit about Midtown's new glitz. Perhaps not: When watchmaker Shinola, one of Detroit's biggest business success stories in the past year, declared that the company would install a handful of street clocks for Detroit as a gift, the media went bananas. But the shouts of joy turned to groans of shame after just one day because some amateur taggers spray-painted the Shinola clock at Canfield and Cass. The audacity! It gave outsiders an opportunity to sneer, again, at Detroit — that, of course, the clock would get tagged immediately. Some suburban commenters joyously crowed, 'We told you so!' In truth, however, this sort of thing happens everywhere: Boneheaded, untalented hacks spray-paint something irrelevant across something all the time. Even Shinola's CEO understood how boring this non-story was, telling The Detroit News: 'I don't think it was a big deal. It's just some graffiti. I'm not concerned. These things happen all over the world.' We can appreciate that worldly level-headedness from Shinola HQ. In other cities, people just rub it off and move on. We can too.

(Sorry, no information is currently available for other years in this same award category.)

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December 1, 2021

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