Monday, June 20, 2016
Rick DeVos offers $500 to anyone who can redesign Michigan's state flag
By Mitchell Kukulka
on Mon, Jun 20, 2016 at 11:59 AM
Whether it represents a small group or an entire country, good design on a flag can not only speak volumes about what a group represents, but it can also be a good showcase the artistic talents of the community behind it.
According to Grand Rapids-born Amway heir Rick DeVos, Michigan's state flag fails to deliver on both of these fronts.
And he wants something done about it
In the past, DeVos has made his distaste for the flag pretty vocal:
I’ve complained several times about how ugly and non-useful the current Michigan state flag is. It’s a big missed opportunity. Michigan has amazing design talent, and a state flag is (or at least can be) a powerful community design asset. Think of it as a public park. Unfortunately our current flag doesn’t function as such. For a positive example look at what CA, CO & others are able to do w/ their flags. So rather than just complain, it would be fun to do something about it, get some forward motion, and not overthink some big process. Here’s the idea: design a new flag for Michigan. Reply to this tweet and share widely. The top 3 designs will each receive $500. Selections will ultimately be at my discretion but will certainly be informed by general group feedback. The idea is that one of these could perhaps become a community design asset, I’m not interested in owning anything, so share widely.
If you feel like you have what it takes to be one of the three lucky artists to potentially find a place in Michigan's history (and find $500 in your pockets), DeVos is taking submissions via Twitter
Here are some of the more popular designs so far:
A good flag can say a lot.