Tuesday, July 21, 2015

Michigan's favorite swear words

Posted By on Tue, Jul 21, 2015 at 7:26 AM

click to enlarge JACK GRIEVE
  • Jack Grieve

Longtime Metro Times readers know we love our swear words. That's why some recent maps by the U.K. linguist Jack Grieve are of particular interest to us.

Last week, Grieve, a professor in Forensic Linguistics at Aston University in England, tweeted out maps of the U.S. showing which swear words are most popular in each state. To make the maps, Diansheng Guo at University of South Carolina collected almost a billion tweets from Oct. 2013 to Nov. 2014, totalling nearly 9 billion words. They then analyzed the tweets using geotagged data.

Grieve explains: 

For any word (e.g. fuck) we measure its relative frequency in each county by diving the total number of occurrences of that word in that county by the total number of words in that county.

We take that raw map and smooth it using a hot spot analysis (a Getis-Ord Gi local spatial autocorrelation analysis).

We map the Getis-Ord z-scores to identify clusters. Specifically, a high z-score means that that county is in the midst of a region where that word is relatively common, a negative z-score means that that county is in the midst of counties where that word is less common.

The conclusions deduced from Grieve et. al? Metro Detroiters say "Cunt," "Fuck," "Bitch," "Faggot," and "Asshole" a lot.

Check out the maps below.

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